Predictive Marketing Blog

Yahoo! Veteran Joins Reach Analytics as Vice President of Engineering

Chandra Pisupati is joining the company as Vice President of Engineering to lead its Cloud application development. Bringing to this position more than 20 years of software development experience and nearly 15 years in development management, Chandra will play a key role in our growth.

Chandra most recently worked as Director of Cloud Engineering with Motorola Mobility, and prior to that spent 10 years at Yahoo! in various roles of increasing responsibility starting as Sr. Engineering Manager of Yahoo!’s small business e-commerce group where he led a cross-functional team to architect and build the next generation, multi-tenant e-commerce platform. He was promoted to Director of Engineering for the Apt Display Advertising Platform and then again to the Content Personalization Platform where he assembled a small team of engineers and applied scientists that implemented a content acquisition and processing system along with an offline modeling and evaluation system that remains the foundation of Yahoo!’s front-page, stream-based, personalized content delivery today.